The Ontario Secondary School Teachers’ Federation has found an entirely new argument in its campaign against larger classes and fewer teachers. The issue is about more than just students and teachers, the union says. It’s about the economy. If Ontario cuts education, “everyone will pay more,” the union claims in a tagline for its new ad campaign.

One TV ad shows a nice old lady with a walker and poor folks who appear to be at a soup kitchen. They will be the ones who will suffer if there are fewer teachers, the union contends. The visuals are more compelling than images of angry protesters, but one would immediately wonder how spending less on education would mean having to pay more for health care and social services.

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